ABC is the Brain child of Avduaiappan Balakrishnan who began his career as Carpenter. Sometimes the letter A is referred to as PRANA and Carpentary is the Prana to Selvam as he is formerly known in the corporate world. After his initial work experience with the then leading Carpenters in and around Madurai, Selvam underwent the tutelage of Er. Vadivelu of Bangalore and worked under his, For about 15 years.
He mastered shaping, cutting, installing, fixing structures such as cabinets or home additions, or build them outright, both indoor and outdoor using an assortment of tools with the state of the art technology, which made himself and the job versatile.
ABC’s bespoke furniture for Textile showroom, Hotels, Residences, Offices won him lot of high end customers and today he has become a force to reckon with in the Interior industry.
During the year 2022-23 he along with his wife promoted ABC wooden industries and the came together to form a talented group of luxurious and cost effective interior designers and changed the way people see homes, hotels, offices, showrooms forever.